Cookie Policy

Last updated: September 30, 2024 | Effective Date: September 30, 2024

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences, analyzing website usage, and enabling certain functionality.

This Cookie Policy explains how Techrave uses cookies and similar tracking technologies on our website (techrave.com.au) and how you can manage your cookie preferences.

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled in our systems. They are usually set in response to actions made by you, such as setting privacy preferences, logging in, or filling in forms.

  • • Authentication and session management
  • • Security and fraud prevention
  • • Form submission and data validation
  • • Shopping cart functionality (if applicable)
  • • Cookie consent preferences

2.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website performance and user experience.

  • • Google Analytics for website traffic analysis
  • • Page load times and website performance
  • • Popular content and user navigation patterns
  • • Error tracking and debugging
  • • Mobile vs desktop usage statistics

2.3 Functional Cookies

These cookies enable enhanced functionality and personalization. They may be set by us or by third-party providers whose services we use on our pages.

  • • Language and region preferences
  • • Theme and display preferences
  • • Remembered form information
  • • Chat widget functionality
  • • Social media integration

2.4 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertisements and marketing content. They track your browsing habits to build a profile of your interests and show you relevant ads on other websites.

  • • Google Ads and remarketing campaigns
  • • Facebook Pixel and social media advertising
  • • LinkedIn advertising and conversion tracking
  • • Email marketing engagement tracking
  • • Cross-device advertising coordination

🍪 Cookie Categories

Essential Analytics Functional Marketing Third-Party

⚙️ Manage Preferences

You can control and manage cookies through your browser settings or our preference center.

3. Third-Party Cookies

We work with trusted third-party service providers who may place cookies on your device to help us provide our services and improve your experience. These include:

📊 Google Analytics

Purpose: Website traffic analysis and user behavior insights

Data Collected: Page views, session duration, bounce rate, device information

Retention: 26 months

Opt-out: Google Analytics Opt-out

📢 Google Ads

Purpose: Advertising and remarketing campaigns

Data Collected: Ad interactions, conversion tracking, audience building

Retention: 90 days to 2 years

Opt-out: Google Ad Settings

📘 Facebook Pixel

Purpose: Social media advertising and conversion tracking

Data Collected: Page visits, custom events, conversion data

Retention: 180 days

Opt-out: Facebook Ad Preferences

💼 LinkedIn Insight

Purpose: Professional network advertising and analytics

Data Collected: Professional demographics, conversion tracking

Retention: 30-90 days

Opt-out: LinkedIn Cookie Settings

4. How to Manage Cookies

4.1 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to accept or reject cookies, notify you when cookies are being used, or delete existing cookies.

🌐 Chrome

Settings > Privacy and Security > Cookies and other site data

🦊 Firefox

Options > Privacy & Security > Cookies and Site Data

🧭 Safari

Preferences > Privacy > Manage Website Data

🔷 Edge

Settings > Cookies and site permissions > Cookies and site data

4.2 Cookie Preference Center

We provide a preference center where you can manage your cookie settings for our website specifically. You can access this through the cookie banner or by clicking the "Cookie Settings" button below.

4.3 Opt-Out Tools

You can opt out of targeted advertising through industry opt-out tools:

5. Cookie Consent

5.1 Consent Management

When you first visit our website, you will see a cookie banner asking for your consent to use non-essential cookies. You can choose to accept all cookies, reject non-essential cookies, or customize your preferences.

5.2 Withdrawing Consent

You can withdraw your consent at any time by changing your cookie preferences through our preference center or clearing cookies in your browser. Note that withdrawing consent may affect website functionality and your user experience.

5.3 Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information or use cookies to track children under 16. If you believe a child has provided information to us, please contact us immediately.

6. Cookie Retention Periods

Different cookies have different retention periods based on their purpose:

Session Cookies

Deleted when you close your browser

Persistent Cookies

30 days to 2 years

Analytics Cookies

26 months maximum

Marketing Cookies

90 days to 1 year

7. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our cookie usage, legal requirements, or business practices. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

8. More Information

For more detailed information about cookies and how they work, you can visit:

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Cookie Policy Contact

Company: Techrave

Email: privacy@techrave.com.au

Phone: 0452 488 675

General Email: admin@techrave.com.au

Address: Adelaide, South Australia

Your Control: Remember, you have full control over your cookie preferences and can change them at any time through your browser settings or our preference center.